About Daniel Lassman

Daniel Lassman with his mom, Jane Brandeis, on his wedding day at Postcard Inn in Islamorada, FL.Want to learn a little about me? To start, I’m a marketer with over 15 years of experience in several industries, including hospitality, real estate, home services and more. I’m currently the director of search and analytics at Bullseye Strategy, a digital marketing agency in Fort Lauderdale, FL. For more about my work experience, check out my resume.

While I’m passionate about my work and truly enjoy driving results for my clients, it’s only a small part of me. I work to live, and not the other way around; so, here are a few parts of my life that fill me with joy:

My wife, Chelsea Lassman

I was lucky to meet the former Chelsea Greenwood in 2010 on a blind date at Strikes in Boca Raton, After a pitcher of beer (ok, maybe two) and a few games, I knew she was the one. You can read a bit more about our story on our wedding site, danielandchelsea.com.

Chelsea Greenwood Lassman

The two things about Chelsea that I love the most is that I’m always learning from her and she’s always making me laugh. She’s incredibly talented and humbles me with her intelligence. Her Simpson’s knowledge is impeccable and always able to make me laugh. She’s an award-winning journalist and the editor of  The Boca Raton Observer, but you should check out her personal website to learn more about some of her freelance work. She’s had some impressive articles in Vice, Teen Vogue, Fodor’s, Business Insider, Racked, and more.

My Family

Where would I be without them? I can’t imagine. They’ve supported me though dark times, attended every high school football game, and gave advice when I needed it most. I’m so thankful for my mother and father, Jane and Tom, and my sister, Lindsay Lassman. Lindsay has done some big things in the political world. My brother-in-law, Ohad, is a superb business development executive in Silicon Valley and is responsible for cutting deals with many of the household gadgets you’ve used over the years. I learn something from him every time we talk. My nephew, Ethan, is a witty, smart and funny little goofball who is going to do big things in this world. It’s been fun watching him grow up.

Let’s not forget about my wife’s family (they are my family, too!), who have been so supportive over the years. I’m thankful for her parents, Barry and Sandy. They gave me Chelsea. her brother, Brandon, is like a real brother to me. Brandon’s wife, Erin, and their two kids, Connor and Pierce, are precious.

They are everything to me.

Our dog, Finnegan


My teams




Bucket List


The House